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By
Kathleen Melymuka
ComputerWorld Reporter
July 2, 2001
Rebecca Enonchong, daughter of a village chief in
Cameroon and educated in the U.S., co-founded the
Washington-based Africa Technology Forum (www.africatechforum.com)
to promote technology in Africa and to foster the
networking and growth of African technology
professionals.
Enonchong, 33, who is also president of Application
Technologies Inc., a Bethesda, Md.-based global
application service provider, recently spoke with
Computerworld reporter Kathleen Melymuka about the many
challenges and opportunities of doing business in
Africa.
Why should U.S. companies want to do business in Africa?
Look at what's happening in the U.S. economy: The market
is shrinking. Africa has new, untapped markets. A lot of
formerly government-owned enterprises are being
privatized. Economies in Africa are growing at a rate
much more rapid than in the West. They have a greater
[technology] gap and greater need [for high technology]
than in the West. There are great opportunities for any
company offering goods and services.
Is there a digital divide within Africa? There is.
Countries in southern Africa like South Africa, Botswana
[and] Zimbabwe are more advanced. Then you have the
northern African countries that are also more advanced.
In the middle—what would be considered black
Africa—you've got this huge gap, and that's the area
of greatest opportunity, because it's neglected in
general by American companies.
What kind of infrastructure challenges are there? What
about electricity? It's not everywhere. Even larger
cities with millions of people may have entire
neighborhoods without electricity. When you have it,
it's really expensive, and, frequently, electricity will
just go off for a couple days. So you always have to
think about what kind of power generator you have and do
you really want to use it for computers or do you need
it for [other things].
Those are the kinds of challenges Africans face daily.
It becomes part of your psyche, so it's a challenge but
not an obstacle that can't be overcome. When we think
about doing projects in Africa, we have to think about
that and how we're going to deal with it and then just
deal with it.
Talk about some of the challenges of deploying
technology in Africa. Lack of land lines is very tough
to deal with. Getting a phone line in some countries
takes over a year, so dial-up [service] isn't
necessarily an option. Most [companies] use VSAT
technology, and in some countries, that's illegal, and
in others, they could make it illegal any day, so even
if you have VSAT, you don't want anyone to know.
Some companies will put [a satellite dish] on the back
side of the building so the government officials won't
see it. And that's very scary. Some companies have built
their business around this technology and they don't
know if it's going to last till next year. How do you
get investors in a company that the government could
shut down tomorrow?
What are some of the political challenges? On paper,
some countries seem to be encouraging the growth of
technology. For instance, Nigeria has a whole ministry
for science and technology that's brand new. But our
[chief operating officer] is from Nigeria, and he laughs
and says it looks good on paper but the reality is that
it's still filtering through and it will take some time.
But it's a move in the right direction.
Then there are other countries I won't name. In one, the
main land-line phone company was being privatized, and a
South African company wanted to purchase the formerly
government-owned [telecommunications firm], but the
holdup was that one of the government ministers wanted
$100 million for himself. That stopped the deal for a
long time. Finally, it went through, but those are the
types of things that happen.
About six years ago, when the Internet was becoming big,
the minister of communications of one country said that
over his dead body would his country have the Internet.
He's still alive and he's still a minister in that
country and the Internet exists. It comes from the
population and you can't stop a revolution
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